The Conversion Genie

 

Your website could be leaking customers. Wish you could plug them?

Of course you do- and here’s how. We use a powerful yet simple tool that will analyse your website and pinpoint exactly where its weak spots are. Say hello to the Conversion Genie.

Conversion optimisation is the term for maximising the potential of your website when people visit it. Whether you’re after sales, leads or data, conversion optimisation encapsulates what you have to do to ensure that your website is turning visitors into customers.

There’s a Flipside to SEO…

Nowadays, everyone is aware of SEO and how crucial it is. But every coin has two sides. The flipside to SEO is conversion optimisation. If your website ranks highly on Google, but when people visit it they don’t stay more than a few minutes, you need to take action- and fast.

THE CONVERSION GENIE

WHAT DO YOU GET WITH THE CONVERSION GENIE?

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The first stage is a health check, which gives us a detailed blueprint of how your website is performing and which pages customers are visiting most.

Before we even start to carry out conversion optimisation on your website, we need to analyse its current state. Now, you could do this by using Google analytics, but the comprehensive report we compile for you takes an average of about 3 hours to create manually.

The health check Conversion Genie carries out is extensive, and will all be condensed into one easy to read document offering a glanceable  breakdown of the following:

 

FEATURES

WHAT IS IT?

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Traffic Overview

 

Telling you how many hits your website is getting and from where

 Traffic Overview

Device Summary

 

Offering a breakdown of which devices people use to browse your site

Device Summary

Bounce Rate

 

Informs you of how many people are leaving your website without browsing.

Bounce Rate

Referral Flow

Lists all the websites which refer traffic to you, and how much they send

Referral Flow

Hot pages

Shows what your top pages are in terms of visitor interaction

Hot Pages

 

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The second stage is called ‘fine tuning’, and it’s where we evaluate how your website is being used, and with surgical precision, analyse how we can improve it so that it turns visitors into customers. We then present these suggestions to you.

Once we’ve given your website a health check, we can move forward to the second stage, which will identify the key issues facing your website. By the time the Conversion Genie is finished, you’ll know exactly what needs to be done to ensure your website converts visitors into loyal customers. We’ll offer an easy to read report showing exactly where you’re losing customers, so that you can make the necessary changes to your website. Need help implementing the changes? Our web designers are always happy to lend a hand.

Here’s what you get:

 

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Thermal Hotspots

 

1000 snapshots of how visitors interact with your site and where they click or hover. Great for understanding how people are using your website.

 heatmaps_screenshot

Form Detective

 

Do you have a form on your website, but no leads? We get a sample of 1000 people and investigate why people are abandoning your page.

form detective

Conversion Chains

 

An amazing tool if you’re aiming to convert customers via your website, conversion chains track every step of the customer’s journey and tell you where the chain breaks along the way.

conversion chains screenshot

Eagle Eye

Record 100 visitors and see how they interact with your website, and make changes based on what confuses them.

The Conversion Genie

 
 

SUMMON THE CONVERSION GENIE

 

*Warning: Please ensure you have the resource to support a sudden spike in conversion rates after using this tool.

 

HUNGRY FOR MORE? – THE EXTRAS

Our fine tuning additions are for those who are serious about making their website a well-oiled machine.

 

FEATURES

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Extra feature 1: Question Time

 

Ask specific visitors questions to find out what your website may be missing

 

 The Conversion Genie

Extra feature 2: Information nuggets

 

Make personalised surveys and gather crucial data in real time

 The Conversion Genie

Extra feature 3:
Test Drivers

 

Recruit testers who will give honest feedback about what they think of your website

 The Conversion Genie

 

 

Price: Quote Available Upon Request

 

FAQ:

Does this slow down my site?
– No. All the Conversion Genie technology is stored externally, so it’ll never overburden your website. In fact, it runs just as fast on shared hosting sites as it does on VPN’s.

Are the results guaranteed?
– We can guarantee that your website will be analysed in regards to it conversion capabilities, and we hope the results based upon our suggestions will reflect this. The rest is a combination of your offering, brand perception and marketing nouse.

Can I do this myself?
– It’s not impossible to do this yourself, but it is difficult to find an all-in-one tool like the Conversion Genie to do it all for you. An integrated approach like ours saves time, money and resource.

How long does it take to see results?
– Again, that depends. For some clients we’ve seen results instantly from a handful of small changes we’ve made, but for others it’s taken a few weeks to really fine tune their website. The Conversion Genie unearths valuable information, acting upon it is the next step to ensure your website is converting.

Is this something that lots of websites do?
– Odds are that your competition are already doing it. However, using the Conversion Genie you can jump one step ahead of them, as most people use tools that offer a few of the features the Conversion Genie has. We offer everything in one package so that your website is laser focused on converting every single person who visits it.