Professional SEO Copywriting Services

Boost Your Business with Professional SEO Copywriting Services

When it comes to running your business website effectively, a key component that is often overlooked is the written content. As Google’s quality algorithms become ever more sophisticated, the role of the professional copywriter, especially in SEO copywriting, becomes all the more critical. Indeed, the quality of the writing on your site can make all the difference in how you rank in search engine results.

Professional copywriting

Boost Your Business with Professional SEO Copywriting Services

When it comes to running your business website effectively, a key component that is often overlooked is the written content. As Google’s quality algorithms become ever more sophisticated, the role of the professional copywriter, especially in SEO copywriting, becomes all the more critical. Indeed, the quality of the writing on your site can make all the difference in how you rank in search engine results.

Client Feedback

Dadirayi Mhiripiri
Dadirayi Mhiripiri
Very professional service. Would recommend
Easy Internet Services have provided us with a very thorough service to produce a completely new website and to make improvements to our social media / SEO. We found them patient and helpful. We appreciated that the EIS team seemed to embrace the need to understand the diverse range of products that the Bromakin business sells, and how best to present them to potential customers. We have no doubt that our internet presence will continue to improve with their input.
Christopher Brucken
Christopher Brucken
Very patient, pro-active and professional. Would recommend to anyone needing social media services when too busy to do yourself.
Dave Butler
Dave Butler
Superb Company and very professional. I had a very difficult job for them moving to a new website which had to be undertaken with a lot of caution in order not to lose my current ranking. A superb job, lots and lots of daily reports keeping me in the loop, and overall a truly great business to work with. Along with superb handwritten Content I can honestly say Easy Internet have been brilliant.
Olivia Musa
Olivia Musa
I have been working with the guys at Easy Internet Services for a few months now and they have been so helpful at every stage! The team are always on hand to answer any questions and make useful suggestions to boost SEO. I have now upgraded from rank 1 to rank 2 and trust that I will get results for my small business, really pleased I found this company.
Rachael Adkins
Rachael Adkins
Easy Internet built my website From start to finish the team were supportive and responsive and the system that was used for everyone to stay in the loop was very efficient. I would highly recommend, as a new business or an existing one. Great result!
Dina Shale
Dina Shale
Very swift and professional service. We always get great feedback about our website.
Martyn Garrod
Martyn Garrod
Easy Internet have been such a pleasure to work with so far. SEO is one of those things I knew I had to do as a business but didn’t know where to start. The team have been such a pain relief and I know that they have my businesses best interests at heart.
Bhavin Gandhi
Bhavin Gandhi
The experience we have had in using 123 Ranking has been great. Very professional and know what they are talking about and we have seen great results. Highly recommend.

Professional Content Creation At Affordable Prices

content creation services

At 123 Ranking, our copywriters can produce content for the following:

  • Web Pages
  • Product Descriptions
  • Blogs & Articles
  • Google Business Profile Updates
  • Email Updates & Newsletters
  • Social Media Posts, Paid Ads, Company Profiles, & Bios
  • Google Content Penalty Resolutions
  • PPC Ads
  • And Much More!

Complete the form below to receive your free, no obligation quote.

What Does A Copywriter Do?

Some businesses try to create content on their own for their websites. After all, it’s only a matter of writing down what their company does or a description of their products and services. Of course, as with most things that seem easy, there’s quite a bit more to a piece of content than that.

SEO copywriting is an art form, neatly straddling conventional writing and marketing spiel. It requires an understanding of Google’s SEO requirements and a mastery of the English language.

Copywriting needs to do more than simply inform a visitor to your website – it needs to engage them. Good copywriting will draw in potential customers and direct them to the section of your site most appropriate to their needs.

Quality SEO Copywriting Services

But why is copywriting so important? It all comes down to quality and the type of content.

Anybody can litter their web pages with a handful of relevant keywords and hope for the best. In the early days of the internet, that was often enough to get a high ranking in the search results. These days, Google’s algorithm updates focus on the quality of a site’s online content, with websites scoring highly for delivering a positive experience for the user.

Quality is measured by both the technical standard of the writing and by its content. Our SEO copywriters carefully research all their content, creating fresh copy that will demonstrate expertise and authority within your industry. This helps you to build trust with your existing client base and engage more effectively with potential customers, as well as increase positions in organic search results.

While targeted keywords remain an important consideration, Google can tell the difference between stuffing those keywords into a site’s content and weaving them in naturally.

A skilled copywriter can maximise your search engine optimisation potential by incorporating keywords in an unobtrusive and natural manner.

Boost Conversions With Expert Copywriting Services for Your Ecommerce Site"

If you run an ecommerce site, copywriting is an even more essential tool to success. Our copywriters will produce effective and engaging sales copy for each product you provide as well as broader category pages, designed to direct a potential customer to the specific product they are looking for.


Detailed and dynamic product descriptions are proven to increase conversion rates by providing detailed information to new visitors. Effective copy does more than just duplicate technical details – it aids in persuading customers that the product in question is suitable for their needs.

ecommerce content

Expert Copywriting Services for Penalty Recovery

Google’s algorithms now focus on quality content that is original, well-written, and provides a good user experience. If your content does not meet this criteria, you may receive a Google penalty. Content penalties are usually issued for auto-generated, low-quality, or misleading content.

If you have received such a penalty, our experienced team of digital marketing experts can run a variety of reports to assess the health of your website and identify where content updates are required.

They will then work with the copywriters to implement the changes, including the right words in a natural way to reach your target audience.

Once the new content is in place, we will request that Google reviews and removes the penalty, allowing you to begin generating organic traffic again. 

Enhanced Online Visibility With Additional Copywriting Services

At 123 Ranking we offer a wide range of SEO copywriting services including:

Blog Copywriting Services

High-quality blog posts, created monthly, bi-monthly, quarterly or as required. Our copywriters are all trained professionals with experience in writing for clients in a variety of industries, located across the UK.

Social Media Copywriting Services

We can create social media content for a variety of purposes including paids ads and posts. We’re also able to write descriptions for business pages on various social media platforms as well as personal bio’s for Linkedin.

Whether you choose our copywriting services to support your SEO campaign, or as a standalone service, one of our professional copywriters with expertise in topical authority will be assigned to your site. They will skillfully build an engaging and readable platform for your business.

Our copywriters will create unique and dynamic content for your site that speaks directly to your core audience and establishes your topical authority. By keeping the content simple and accessible, we ensure that nobody feels excluded from your site. Furthermore, by crafting engaging copy, we provide your visitors with compelling reasons to stay, explore further, and become loyal customers.

SEO Copywriting Frequently Asked Questions

What is SEO Copywriting?

SEO copywriting is the practice of writing content that speaks both to readers and search engines. It involves using specific words and phrases that people are searching for online and adding them to your content. It’s not just about attracting visitors; it’s about connecting with the right audience who are genuinely interested in what you offer, turning those visitors into customers.

How to use SEO in copywriting?

Using SEO in copywriting requires a blend of creativity and strategy:

  • Keywords Research: Identify the relevant words and phrases that align with your content.
  • Understand Your Audience: Tailor your content to your readers’ needs and interests, making it engaging and informative.
  • Incorporate Keywords Naturally: Use the selected keywords in a way that flows within the content.
  • Optimise Meta Tags: Include keywords in meta titles and descriptions to help search engines understand your page.
  • Create Quality Content: Focus on providing valuable information that answers your readers’ questions.
  • Monitor and Adjust: Regularly review and adjust your content to keep it aligned with SEO best practices.

SEO Copywriting vs Copywriting, what’s the difference?

SEO Copywriting: This focuses on writing content optimised for search engines. It involves keyword research and SEO techniques to ensure the content ranks well, guiding more people to your website. The goal is to turn those visitors into customers by understanding their needs and offering what they’ve been searching for.

Traditional Copywriting: This is about writing content that persuades readers to take specific actions, like buying a product. The primary focus is on the reader’s experience and the message being conveyed.

SEO Copywriting is a specialised form of copywriting that combines traditional writing skills with strategies to perform well in search engine results. It’s a balance between appealing to human readers and satisfying search engine requirements.