What Can SEO Do for My Business

SEO Services

What Can SEO Do for My Business Top
  • SEO

What Can SEO Do for My Business

Why is SEO important? Is SEO dead? This, one of the top SEO-related searches on Google, reveals the unfair characterisation of SEO in digital marketing. To be honest, SEO is the soul of digital marketing. Had search engine optimisation been dead, digital marketing would have been dead already. In fact, SEO has become an inevitable […]

Read More
google's-fred-algorithm-update

Google’s Fred Algorithm: What You Need To Know

Following our blog on Google’s major new ranking shake-up, the search engines latest but unofficial algorithm has been a hot topic in the SEO world. What Is Google’s Fred Algorithm Update? The algorithm targets websites that use black-hat techniques, and it is updated on a daily basis. On 7th/8th March, there was reportedly between a […]

Read More

6 Google Services To Improve Your Business

Google is one of the biggest, most successful and most universally known brands in history, which is a pretty impressive feat for a company that only rose to popularity in the last two decades. It should come as no surprise that Google is one of the most relevant brands you’ll have to understand in order […]

Read More

A Guide to SEO for Charities

Search engine optimisation is all about making your website visible to the people who you want to find you. For businesses, that means reaching customers. For charities, that means finding people who are interested in supporting the same cause as you, and willing to make donations to support your work. SEO can be a great […]

Read More
Negative Online Reviews

Dealing With Negative Online Reviews

For any business, even if you are not primarily focused on your online presence, online reviews matter. When people search for your business (or your target keywords, if you have an SEO campaign), your average Google+ rating and the number of reviews you have might show up on the first page of results. These people […]

Read More
  • SEO

Rankbrain: The Newest Element of Google’s Algorithm

When optimising websites and working on SEO strategy, it’s always important to consider the elements that are used in Google’s famous algorithms for ranking pages. The combined efforts of many different nicknamed sections like Penguin and Panda, which have been added over the years, contribute to the end result: a list of webpages returned in […]

Read More

Content Marketing: The Ultimate SEO Tool

Content marketing is a vital factor in the success of any business website.  If you’re not thinking about it, the chances are you’re well behind where you could be.  You might think of blogging when we mention content marketing, but it’s much more than that! Content marketing basically means communicating valuable information to your audience […]

Read More
google phantom
  • SEO

Google’s Phantom Update Revealed

While most of the world was trying to avoid the “mobilegeddon” apocalypse, Google secretly rolled out a ‘phantom’ algorithm change that hit popular informational sites such as Hubpages, About.com, Wikihow, eHow and Answers.com. Paul Edmondson, CEO of Hubpages, released a blog post on May 11 explaining the platform’s current status. Hubpages is a collection of […]

Read More
Google Mobile Search
  • SEO

Mobile Is Now A Ranking Factor And It’s Bigger Than Penguin And Panda

Google is again taking the World Wide Web by storm through its latest algorithm update -Mobilegeddon. In addition to that, Google’s Zineb Ait Bahajji quotes that this will affect more sites than Penguin and Panda. Here’s a breakdown of what you should know, and how you can prepare for it. What Is Mobilegeddon? It’s a […]

Read More

Google is to Give Secure Sites a Ranking Boost

Back in March 2014, Matt Cutts Head of Google’s Webspam team said he would like for HTTPS and SLL certificates to be a ranking signal. Five months later, the world’s most popular search engine Google has announced that it’s going to give secure SSL sites using HTTPS encryption higher rankings on Internet searches. Google hopes […]

Read More