Archive for month: October 2013

The Role of Social Media in SEO Campaign for Small Businesses

The Role of Social Media in SEO Campaign for Small Businesses
social-mediaEver since the unveiling of Google’s Penguin Algorithm updates, old SEO tactics have been pretty much outlawed in order to shift the focus to giving more relevant results to users. This means that the update gave much more credence to the quality of a site’s content. Although there were no exact metrics given out by Google, the latest updates pretty much put an emphasis on how useful, relevant, and interesting your content is rather than the slap-dash use of keywords in order to rank well. Continue Reading